Authentic Greek Dolmades on Foodista

Tuesday, February 28, 2012

How to explore working with a consultant?

How does the process begin and move forward?  



•       Consultant conducts initial audit of marketing functions with business owner.

•       Results are analyzed; tactics to reach desired goals are established.

•       Custom month by month (2 page) Marketing Plan is put into place, scope of work, fees, contract partners and duration of contact are clearly established.    

•       Contract is finalized and working relationship is begins. Weekly meeting/communications schedule is set up for the life of formal relationship. Preferred method (s) of communications are established.

•       Client’s Marketing Plan progress and effectiveness is monitored. Modify short term and long term strategies/tactics daily. 

No comments: