• Consultant
conducts initial audit of marketing functions with business owner.
• Results
are analyzed; tactics to reach desired goals are established.
• Custom
month by month (2 page) Marketing Plan is put into place, scope of work, fees,
contract partners and duration of contact are clearly established.
• Contract
is finalized and working relationship is begins. Weekly meeting/communications
schedule is set up for the life of formal relationship. Preferred method (s) of
communications are established.
• Client’s
Marketing Plan progress and effectiveness is monitored. Modify short term and
long term strategies/tactics daily.
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